“BEAUTY” Award
Immense Support for the New Frontier of Cosmetics that Speaks of Hope
It is fresh in our memory that KANEBO, bearing the name of Kanebo Cosmetics which has carved its name brilliantly in the history of Japanese cosmetics, has undergone a major transformation. Advocating cosmetics that "speak of hope rather than beauty," it is already recognized as a brand that creates major hits. Last year, it won the "Authenticity" category award, and its highly original proposals stand out in the cosmetics industry, resonating perfectly with the demands of the times. The entire industry was awakened to the realization that this might have been the original role of cosmetics all along. Since it is a manufacturer with an established reputation for emulsification and powder technology, KANEBO's delicate formulations are pure craftsmanship. Coupled with an aggressive stance to create "something unlike any other" even in classic items like facial cleansers and powders, its current works are already a hot topic. Once used, you will be captivated by KANEBO's cream, which is equipped with a baby-soft oil formula inspired by the vernix that protects babies in their mother's womb, in addition to ingredients derived from the earth's plants. It is truly a formulation that condenses life's attempts based on the earth's providence into a single product. It seems to teach us that the earth as a whole is a source of moisture.
Contact
Please note: The information published is based on data as of the magazine’s release in May 2025.