A Solemn Masterpiece of Black Rice Fermentation Born with a Japanese Soul

While rice fermentation has become a major trend, FAS—a skincare brand born from black rice fermentation—stands apart, possessing an air of solemnity. The high acclaim it received shortly after its launch is the result of sincere dedication to black rice research spanning over a decade, culminating in this sacred masterpiece. It is the fruit of specialists' efforts to maximize the potential of black rice—an ancient grain richer in nutrients than white rice, once banned from production due to its overwhelming vitality—through the mystery of fermentation. With a commitment to black rice and black beans from Kyotango and a flagship boutique in Higashiyama, Kyoto, its Japanese soul seeking roots in Kyoto perfectly synchronizes with the spirit of JAXURY.