Clothes Making Reflecting Japanese Aesthetics and Authenticity

Mame Kurogouchi continues to make clothes with profound sex appeal that reflect Japanese aesthetics, intricately interweaving history and tradition. Designer Kurogouchi finds beauty even in casual things in daily life and makes clothes that respect people. They take us to a beautiful everyday life with strong, supple, and beautiful items that contain diverse values. The 2024 Spring/Summer collection was inspired by early Imari and its pottery shards, expanding the image from the craftsmanship of past and present potters and converting it into design. The theme is "Fragments." A dress with embossing reminiscent of "Yokoku" (positive engraving), which floats a pattern by pressing a patterned mold, is a piece that gives a sense of depth.